MTN FinTech Uganda – MoMo Pay Merchant Ecosystem
Client: MTN Mobile Money Limited Uganda
Portfolio: Mobile Money
Service: Entity Quality Management, Field Force Management, Sales & Marketing Support
Category: Quality Management
Duration: August 2023 – May 2025
Project Name: Comprehensive MoMo Pay Merchant Ecosystem Development and Quality Assurance Program
Project Overview: Deployment of 428 field representatives (100 TDRs, 28 KAMs, 300 Direct Merchant Acquirers) to provide merchant acquisition, monitoring, support, retention and reactivation services for MTN Mobile Money’s MoMo Pay platform across Uganda.
Direct Client Results: Maintained 126,300 active merchants; acquired and activated 12,350 formal merchants; comprehensive merchant support including KYC assistance, reactivation requests, and liquidation services; promotional campaigns and QR code issuance; performance management of 450+ commission-based merchant acquirers previously supervised by Regional Mobile Money Coordinators.
Impact
- Enhanced mobile money ecosystem stability through comprehensive merchant support services; improved merchant operational capacity through training and KYC assistance; strengthened payment infrastructure across Uganda; increased financial inclusion through formal merchant network expansion.
- Created employment opportunities for 428 field representatives (100 TDRs, 28 KAMs, 300 Direct Merchant Acquirers); strengthened local business ecosystems through merchant support; enhanced community-level financial accessibility; improved livelihoods of 126,300+ merchant families through sustained business operations.
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