A comparative analysis between Botswana and UgandaThe Botswana Meat Commission (BMC) model demonstrates how rigorous
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Last Mile is Our Mile
Our insights come from farmers in their fields, traders in village markets, and families accessing financial services for the first time. This ground truth gives our clients visibility into Africa's markets.
Excellence in Execution
We don't just hand over recommendations and leave. From strategy through full deployment, we're your partners for the entire journey—ensuring solutions actually work in African contexts.
Innovations for Inclusion
We leverage cutting-edge technology designed for African realities—solutions that work on basic smartphones in low-bandwidth environments, ensuring innovation serves those who need it most.
Africa's true potential lies not only in its cities but in its villages
We challenge the stereotype of what is rural. With a keen focus on peri-urban and rural markets, we collaborate with businesses to unlock the vast potential of these often-overlooked regions across Africa.
Completed Projects
Vodacom Lesotho - Phase III Merchant Acquisition
Merchant acquisition and BTL marketing across all 10 districts with professional execution
M-KOPA Uganda - BTL Marketing and Logistics
Professional BTL marketing and logistics across peri-urban and rural Uganda for solar energy
Airtel Money Uganda - BTL Marketing Excellence
3,116 activations reached 7,500+ agents, grew subscribers from 2.5M to 4.5M customers
Vodafone M-Pesa Mozambique - Merchant Paga Facil Program
92 TDRs achieved 5,144 new merchants contributing 25% of monthly transaction values
Cargill/IFC Côte d'Ivoire - Digital Payment Platform Sensitization
30 cocoa cooperatives, 15,515 farmers educated, 11,018 onboarded to digital payment platforms
Vodafone M-Pesa Mozambique - Revenue Share Promoter Program
250 promoters across 11 provinces onboarded 111,412 new subscribers, recovered 38,474 accounts
IFC/MTN FinTech Sudan - Mobile Money Campaign
647 culturally-sensitive activation events across Sudan with 80 local promoters driving adoption
MTN FinTech Uganda - MoMo Pay Merchant Ecosystem
uganda-momo-payManaged 126,300 active merchants with 428 field reps, achieving 65% revenue growth across...
Our Services
Human Resource Management
Comprehensive talent solutions combining global best practices with African cultural intelligence for high-performance team building.
Merchant & Agent Quality Management
Excellence across every customer touchpoint through comprehensive quality standards and continuous improvement programs for sustainable partnerships.
Digital Transformation Services
Mobile-first digital solutions designed for African contexts, bridging the digital divide with inclusive, scalable technology platforms.
Agribusiness Solutions
With our technical assistance, farmers increase yields, reduce post-harvest losses, and adopt sustainable agricultural practices….
Stories & Insights
Mobile digital payments march is on, and it’s unstoppable. Even when Juba city froze, shops
Read MoreOur Clients
Testimonials
Rural Digital Media executed Phase III merchant acquisition and BTL marketing for Vodacom Lesotho across all 10 districts. Their work was professional, effective, and delivered measurable results. We confidently recommend RDM for merchant and customer acquisition services.
Mphunyetsane Palesa
IFC
Vodacom Lesotho
Rural Digital Media supported M-KOPA through professional BTL marketing and logistics across peri-urban and rural Uganda. The project was successfully executed. We have no hesitation recommending RDM as a trusted partner in grassroots marketing and customer engagement.
Monica Kasirye Kavuma
Sales Director,
M-KOPA
Rural Digital Media provided MTN Mobile Money Uganda with comprehensive merchant acquisition, quality management, and trade branding support. Their work contributed to 65% growth in merchant revenue, reflecting dedication and strategic approach. We highly recommend RDM for organizations scaling payment networks.
Alex Wekoye
COO,
MTN MoMo Uganda
Rural Digital Media executed multiple customer acquisition projects for Vodafone M-Pesa Mozambique, including BTL marketing and Revenue Share Promoter programmes. Their efforts significantly boosted M-Pesa adoption. We highly recommend RDM for grassroots marketing and revenue growth.
M-Pesa Vodafone,
Senior Manager
Mozambique
Rural Digital Media drove Airtel Money's growth through 3,116 high-quality activations reaching 7,500+ agents. Airtel's subscriber base grew from 2.5 million to 4.5 million customers in two years. I strongly recommend their services for measurable customer acquisition results.
Moris Seguya
Marketing Manager,
Airtel Money
Rural Digital Media successfully delivered merchant acquisition and management services for Vodafone M-Pesa Mozambique, financed by World Bank Group IFC. Their work was professional, efficient, and impactful. We strongly recommend RDM as a results-driven partner.
Gonesi Thabani
Operations Manager,
Vodafone Mozambique
Rural Digital Media executed Phase III merchant acquisition and BTL marketing for Vodacom Lesotho across all 10 districts. Their work was professional, effective, and delivered measurable results. We confidently recommend RDM for merchant and customer acquisition services.
Stephanie Kadio
Project Manager,
Cargill